POWER CRUNCH PARTNERS WITH HEALTHCORPS

Posted 11/12/2014 | By HealthCorps

MEDIA CONTACT:
Jennifer Regnier
Formula
310-578-7050
regnier@formulapr.com

MEDIA CONTACT:
Lisa Troshinsky-Vernekoff
HealthCorps
215-694-9926
lisa.troshinsky@healthcorps.org

POWER CRUNCH PARTNERS WITH HEALTHCORPS® TO ENCOURAGE KIDS ACROSS THE COUNTRY TO EAT SMART

Power Crunch to Support HealthCorps Program at Santa Ana’s Valley High School

IRVINE, Calif. (Nov. 12, 2014)Power Crunch, an innovative line of great-tasting protein bars, powders and ready-to-drink shakes, today announced they are partnering with HealthCorps®, a 501(c)(3) founded in 2003 by heart surgeon and television show host Dr. Mehmet Oz and his wife Lisa. HealthCorps was designed to teach kids about the benefits of proper nutrition, exercise and mental resiliency. As the “Einstein of Protein,” Power Crunch will not only sponsor the HealthCorps program in Southern California’s Valley High School in Santa Ana, it will also share its important research on protein and micronutrients with the HealthCorps curriculum team.

“I value any partnership that focuses on improving the health and physical well-being of students and staff,” said Valley High School’s principal David Richey. “I appreciate Power Crunch as a vital member in supporting this partnership. I look forward to the benefits the HealthCorps program brings to campus, and the continued positive messages encouraging students and adults to learn how to live a healthy lifestyle. I appreciate the commitment and dedication of the staff and know that our students, staff and parents are grateful as well.”

Power Crunch CEO Kevin Lawrence, a former world-class body builder who developed Power Crunch in response to his child’s nutrition medical crisis, will participate as a protein expert in HealthCorps’ Coordinator training, which impacts 300,000 students across America. Power Crunch products will also be featured in multiple HealthCorps in-school and community activities in order to give students examples of affordable, beneficial protein sources they can access throughout their day.

“We are very impressed with the work HealthCorps is doing to help educate our children live healthier lives to fight childhood obesity and diabetes – a cause that is also very close to our hearts at Power Crunch,” said Lawrence. “We make it our mission to help people live smart with proper nutrition, and that starts with making a strong impression on today’s youth. We look forward to working with HealthCorps and sharing our knowledge to help make this important initiative an even bigger success.”

HealthCorps recruits recent college graduates to educate students in high-need high schools across the country on health and wellness. HealthCorps will feature Power Crunch in its school- and community-focused programs, including the organization’s two flagship “Highway to Health” festivals in New York and Sacramento, as well as health fairs hosted at participating schools.

“Kevin Lawrence is a powerful example of a CEO whose personal life parallels the mission of his company as well as the HealthCorps mission to help young people discover more practical ways to find nutritional health in an unhealthy world,” said HealthCorps President, Michelle Bouchard. “He is the rare CEO who is not only willing to commit generous funding, he is also willing to commit his time with students and educators, sharing inspiring lessons of health and well-being he has learned over the course of his years.”

For more information on Power Crunch or to view Power Crunch’s entire selection of protein products, visit www.powercrunch.com . For additional media inquiries, contact powercrunch@formulapr.com.

About Power Crunch

Power Crunch, the Einstein of Protein, is an innovative line of great-tasting protein bars, powders and ready-to-drink shakes that fuel one’s everyday pursuits and eliminates the guesswork in healthy eating. Power Crunch uses easy-to-digest “smart” hydrolyzed whey protein that absorbs immediately to deliver instant food for the mind and body while maintaining healthy blood sugar levels. Its product offerings include Original bars (up to 14 grams of protein), Choklat bars (up to 10 grams of protein), Blast shakes (20 grams of protein), Proto Whey protein powders (20 grams of protein) and the new gluten-free Crisp bars (up to 14 grams of protein). Available on shelves at top U.S. retailers such as Trader Joe’s, WalMart, Vitamin Shoppe, Safeway, Publix and Kroger, Power Crunch Original is one of the nation’s top-selling protein bars. For additional information, visit www.powercrunch.com.

About HealthCorps

HealthCorps® is a 501(c)(3) co-founded in 2003 by heart surgeon and Daytime Emmy Award-winning Dr. Mehmet Oz and his wife Lisa, to combat the childhood obesity crisis. HealthCorps Coordinators carry out unique in-school and community programming targeting high-need populations. Using peer-mentoring to deliver a progressive curriculum in nutrition, fitness and mental strength, HealthCorps® Coordinators give teens purpose, help develop human character, and inspire an interest in health and culinary arts careers. HealthCorps is bringing many initiatives together to address the “Whole Child” and activate the students’ mind, body and spirit. In the fall of 2012, HealthCorps introduced HealthCorps University, a train-the-trainer professional development program that makes the HealthCorps curriculum available to virtually any school or organization. The organization boasts 56 in-school programs and 50 educator training programs in 17 states and Washington, D.C. You can follow HealthCorps on Twitter and on Facebook.

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